Description

To celebrate Dove’s 60th anniversary we decided to take Dove Bar out of the beauty environment and celebrate its immaculate design that hasn’t changed for 60 years.

The aim was to put the Dove Bar into great design collections like MoMa, CooperHewitt and The Design Museum.

Tham Khai Meng, (Worldwide Chief Officer at Ogilvy) picked out this idea for development for Cannes. I was part of the conceptual team. We collaborated with top designer Paul Belford, US photographer Robin Broadbent and US Ogilvy copywriters to create the print.

Role

Senior Creative – Ogilvy

Date

2016